Monday, 21 May 2012

Land's End Re-Named For Olympic Torch Relay!


For the start of the Olympic torch's tedious journey around the British Isles, in Cornwall the Land's End's visitor centre was spruced up.  Target for trippers and fund-raisers, the place is an abomination, a ghastly tourist-trap counterpointing the surrounding scenery’s magnificence.  Those in the know approach by foot along the cliff paths, while the herd’s endless cars and coaches try to ruin the area.

But until recently the centre’s entrance portico at least flew the flag of St Piran, and was adorned with the landmark’s Cornish and English names.  Below we see some cyclists, proudly posing after their sponsored journey from somewhere to raise money for something.  And behind them, the original sign.

Land's End: Cornish name, emblem and flag in position.

Tarted up for the torch-following cameras though, we find the Cornish name, emblem and flag have been removed and a bland hording put up in English only.  For its biggest exposure ever, splashed across media round the world, Land’s End had all references to its Cornish identity dispensed with.

Sign of the times: sanitised ready for Olympic world-wide publicity.

I wonder who’ll put their hand up to this one.


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